PRETTY ON PURPOSE
We are passionately dedicated to creating online solutions that move products, people and business forward.
We love to plan, design and execute digital solutions and projects with purpose and vision. Whether it's B2B or B2C or any other application, we start by asking what it should do to be successful. Then we plan how to make it do so and then we make it look and feel great.
LET'S GET STARTED
At Loft37 you'll get the advice you need
and the collaboration you want.
We believe in finding the right degree of collaboration and co-creation with our clients and set up teams that are just right for each project. If you have in-house creatives or communication professionals you want involved, we’ll invite them in and welcome their input. If you want us to take care of everything, that works too – once we’ve established the goals you need to reach. Are you ready to get involved?
Project Management, Digital Strategy
The goal is to create alignment between all
Stakeholders and clarify the central problem to be solved.
We need a clear view of our audience’s thoughts, feelings and behaviors. This understanding of what our consumers say and how they act will shape all the insights that will fuel our creative work.
Workshops, User interviews, Site data-analytics, sketches and prototyping
INSIGHTS, RESEARCH & UX
We love to design, and we are extremely focused when it comes to shapes and sizes, type, trends, pixels and points.
We create solutions that stands the test of time, moving users and clients in the right direction.
But ultimately when we talk about our creative work, we consider the experience as a whole. Because design isn't just about aesthetics. It’s about finding the best way to tell a compelling story—visually, thematically, and interactively—in a way that best suits each audience and medium.
Digital branding strategy, User Experience Design, Interface Design, Mobile (App) Design.
Designing for usability alone is no longer enough
to gain consumer loyalty.
Persuasion, emotion and trust (PET-Design) are critical factors for creating successful online interactions. While traditional user-centered design focuses on designing for usability, it is now essential to leverage the science of PET to influence users.
At Loft37 we are certified from Human Factors International, in working with PET-Design tools.