Fitness World

Salesflow, product structure, Digital CVI & Login Universe

Want to hear more? Get in touch

Fitness World is a Danish fitness chain with more than 150 centres all over Denmark. Fitness World has experienced a significant growth in memberships that has required a new optimized website with focus on improved usability, fulfilling their users needs and overall experience.

This we have done through building a strong and cohesive brand and through on going tests we have ensured to optimized essential flows such as signing up for a membership, finding the right center and classes including the facilities you need in order to make is easy, fast and intuitive.

IDENTITY

A new logo wasn't needed. But a brush up and modernization was.

PRIMARY

ACCENTS

COLORS

The colors was inspired of the values within the Fitness World family.

CONTACT PERSON 

Rasmus Michelsen

Strategic/UX Director & Partner

overlay_UR.png
overlay_novo.png
overlay_Fai.png

Universal Robots

Innovative Cobots

Novo Nordisk

Design on a Global scale

Faisto

Your new online tool shop

Loft37 is a Digital Design and Brand Strategy Agency,

Established 2007 in Copenhagen.

CONTACT

OUR OFFICE

Rentemestervej 56C
2400 København NV

LINKS

logo.png